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Advisory

Expertise where you already have a team. Or a case.

Not every engagement is full-service. Sometimes you need the AI capability built, the in-house team pointed in the right direction, or the court of public opinion handled while the lawyers handle the court. That is advisory work, and it is some of the highest-leverage we do.

Three ways we advise

Senior expertise, applied exactly where it moves the needle

Build

Generative AI Consulting

We engineer agentic AI into real workflows, the same capability that powers our own reputation and search work, designed around your goals rather than demoed and abandoned. For organizations that want the advantage built in, not bolted on.

  • Agentic systems for monitoring, research, and content
  • Reputation and search-intelligence automation
  • Strategy, architecture, and build, not slideware
  • Practical deployment your team can actually run
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Direct

In-House Team Advisory

You have a capable SEO or communications team. What they need is senior direction on search, AI visibility, and reputation, the strategy, the guardrails, and a sounding board on call. We guide; your people execute. Available on a fractional basis.

  • Search and AI-visibility strategy for your team
  • Reputation and crisis playbooks and guardrails
  • Fractional senior direction, retained or by project
  • Audits, training, and on-call escalation
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Defend

Litigation PR & Law-Firm Support

Cases are won in court and in public. We manage the narrative, the search results, and the press around high-stakes matters, and provide research support that makes a firm's work more effective. We are not lawyers; we work alongside legal teams as their reputation and communications partner.

  • Court-of-public-opinion strategy and rapid response
  • Search and AI-answer control around a case or party
  • Research support for matters in active litigation
  • Narrative defense for individuals and brands being sued
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Questions, answered

How advisory works

What is generative AI consulting?

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It is helping organizations design and deploy agentic AI for real workflows, from reputation and search monitoring to content and research systems, built around their goals rather than bolted on as a demo.

We already have an in-house team. Why bring you in?

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Because expertise is the bottleneck, not effort. We give your team senior direction on search, AI visibility, and reputation, set the strategy and the guardrails, and stay on call, without replacing the people you already have.

What is litigation PR?

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Litigation PR is managing the court of public opinion around a case: the narrative, the search results, and the press, in coordination with legal strategy. We are not lawyers; we work alongside legal teams on reputation and communications.

Start the conversation

Bring us the part that needs the most expertise.

Tell us what you are building or defending. We will tell you, candidly, how we would approach it.

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Insights

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